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New Audi S models set to storm into South Africa

Powerful performance, subtle understatement, luxurious equipment and considerable practicality - all these strengths come together with Audi S models. Each model applies its power to the road with quattro permanent all-wheel drive, offering a unique driving experience and ultimate everyday usability.

Audi South Africa will by the end of 2014 offer an S model in the majority of its model range with a total of thirteen S models to choose from. The range is currently being injected with two new and highly-anticipated S models – the Audi S3 Sportback and the Audi S Q5, which are now available at Audi Dealers in South Africa.

Also available to order is the popular S3 variant in Sedan guise. The Audi S3 Sedan is due to be introduced to South Africa in May 2014, completing the A3 Sedan range offering.
The second quarter will also see the launch of the 200kW Audi TTS Special Edition, of which South Africa will be receiving 25 units of the 500 units available globally.  The exclusive edition Audi TTS will only be available in a choice of Imola Yellow or Nimbus Grey, with the Impulse leather package decorating the interior in grey leather with Imola Yellow stitching. Customers may now visit their nearest Audi Dealer and reserve one of these highly exclusive models.
Launching soon after will be the newly improved Audi S8, followed by the potent Audi S1 in the second half of the year, and finally the S3 Cabriolet added to the drop-top family for the first time.  

Audi S3 Sportback:
The third-generation Audi S3 Sportback made its first official South African debut at the Johannesburg International Motor Show in 2013. The new lightweight premium compact model combines its dynamic performance with impressive efficiency.
The four-cylinder engine in the S3 Sportback has been completely overhauled with the only thing in common with its predecessor is its displacement of 1,984 cc. Its rated output of 206 kW is available at 5,500 rpm and maximum torque of 380 Nm is constantly available from 1,800 to 5,500 rpm. The S3 Sportback will only be available in S tronic transmission in South Africa.
The high-performance four-cylinder engine responds immediately to the driver's wishes and boasts a sporty sound. The 2.0 TFSI provides power and exemplary efficiency alike by relying on many new technologies, ranging from dual injection through the Audi valvelift system and an exhaust manifold integrated within the cylinder head, to innovative thermal management.
When equipped with the six-speed S tronic gearbox, the S3 Sportback sprints from 0 to 100 km/h in only 5 seconds. Top speed is electronically governed at 250 km/h. Launch Control delivers the engine's power to the road with defined tyre slip. The 2.0 TFSI consumes just 6.9 litres per 100 kilometres on average in the combined cycle matched to a CO2 emissions figure of 159 g/km, therefore reducing the fuel consumption by 1.5 litres per 100 kilometres compared to the previous generation S3 Sportback.
The lower gears of both transmissions are tightly spaced for sporty performance while the tall sixth gear reduces fuel consumption. The dual-clutch transmission can be controlled via optional shift paddles on the steering wheel and offers the automatic modes D and S in addition to manual mode. Equipped with quattro permanent all-wheel drive and a redesigned multi-plate clutch, the S3 Sportback can accelerate quicker and safer when exiting a corner, making it dynamic and stable in all conditions.
The 2.0 TFSI is more than five kilograms lighter than the previous engine and is tilted backward by 12 degrees. In addition to a sophisticated suspension and the S sport suspension, which lowers the body by 25 millimetres, the axle-load distribution (59 percent to 41 percent, front to rear) and new, progressive steering contribute significantly to sporty handling. The key to progressive steering is that steering movements determine the steering ratio. This results in stable and virtually neutral steering characteristics for outstanding precision during sporty driving and easier steering while parking.
Lightweight construction also contributes significantly to the very dynamic performance of the Audi S3 Sportback. This five-door car has a curb weight of 1,445 kilograms – 70 kilograms less than its predecessor. Most of this reduction in weight is on account of the body. A large amount of ultra-high-strength steel was used for the passenger cell. The front fenders and the bonnet are made of aluminium.
Moreover, the exterior design clearly underscores the dynamics of new Audi S3 Sportback. This top-of-the-line model is 4,324 millimetres long, 1,785 millimetres wide and 1,404 millimetres tall. The S-specific grille sports aluminium-look, double horizontal bars and the insert is matt Platinum Grey. The bumper has integrated air inlets with aluminium-look double ribs. As an alternative to standard xenon plus headlights, Audi also offers all-LED headlights, unique in this segment.
Aluminium-look exterior mirror housings and special sill strips accentuate the side view. The rear bumper has been redesigned. The Platinum Grey diffuser with an aluminium-look double bar houses the exhaust system’s four oval tailpipes, which sport chrome tips. LED technology is also used in the tail lights. The S3 roof spoiler in body colour visually extends the roof.
The standard multifunction sport steering wheel, covered in leather, features a flat-bottomed rim, while pedals and footrests are made of brushed aluminium. Instrument gauges are dark grey and the indicators white. The tachometer’s gauge integrates a boost-pressure display. The driver information system, featuring a colour screen and rest-recommendation alerts, is standard. The on-board monitor extends electronically and greets the driver with an S logo on the screen when the ignition is turned on. Colour-contrasting seams accentuate the otherwise black interior of the new Audi S3 Sportback. Topping the range of infotainment modules is MMI navigation plus with MMI touch which is offered as an option.
The following equipment is offered as standard on the S3 Sportback:

  • 18” 5-parallel-spoke design cast aluminium alloy wheels
  • Xenon Plus headlights
  • S sports suspension
  • Progressive Steering system with dynamic ratio
  • Cruise control
  • Auto dimming interior rear view mirror
  • Bluetooth with audio streaming and voice control
  • Brushed stainless steel pedals with rubber inserts
  • S3 Sport seats in Trophy Cloth/ leather combination
  • S3 logo embossed on the front seat backs
  • S3 instrumentation in grey with turbo-boost indicator
  • S3 welcome screen for the Driver Information System
  • S3 multifunction sports steering wheel with large shift paddles
  • S3 badging on the steering wheel
  • S3 badging on the door-sill trim
  • S3 welcome screen for the MMI radio LCD screen
  • S3 badging on the rear boot lid

The Audi S3 Sportback is now available in South Africa at the following price, inclusive of all taxes and the standard five-year/100 000km Audi Freeway Plan:

  • Audi S3 Sportback quattro S tronic: R 500,500

Audi S Q5 TDI:

The Audi SQ5 TDI is the first ever Audi “S” model in the Q model line. It is also the first S model whose remarkable propulsive power and impressive performance figures are generated by a twin-turbo diesel engine.

Visually, it combines all the assets of the Audi Q5 performance SUV with the unmistakable design characteristics of Audi S models. The result is a highly attractive and distinctive vehicle. This is immediately apparent from its exterior, with restyled front and rear bumpers, a roof spoiler, black brake callipers at the front with SQ5 badging and many other features besides all emphasising the sporty nature of the Audi SQ5 TDI. The Audi SQ5 TDI has no direct competitors and is a unique offering in the premium B SUV –segment.
Boosted by two turbochargers, its 3.0 TDI produces a brawny 230 kW and 650 Nm of torque between 1,450 and 2,800 rpm. The powerful TDI, which displaces 2,967 cc, uses a twin-turbo design in which the two turbochargers are connected in series via a flap. Cylinder head cooling, the timing and lift of the intake cam shafts, the pistons, their oil-jet cooling and the piston pins have been specially designed for the high-performance concept. The common rail system develops as much as 2,000 bar of pressure and injects as many as eight shots of fuel into the cylinders per cycle.
The Audi SQ5 TDI sprints from zero to 100 km/h in just 5.1 seconds on its way to a top speed of 250 km/h (governed). Fuel consumption is on average just 6.8 litres per 100 km with CO2 emissions of 179 g/km, taking full advantage of the efficiency a diesel engine provides. Innovative thermal management, the start-stop system and the regulated oil pump all contribute to this top figure. A fast and smooth-shifting eight-speed tiptronic and quattro permanent all-wheel drive with torque vectoring transfer the power of the V6 diesel to the road.
The electromechanical power steering in the Audi SQ5 TDI is sensitive and highly efficient. The sport suspension lowers the vehicle body by 30 millimetres, while it is fitted with 20-inch, five parallel-spoke design wheels as standard. The black brake callipers on the front axle sport S badges.
The most eye-catching design cues are the Platinum Grey single-frame grille with its galvanized double bars in an aluminium-look finish, the roof spoiler and the modified bumpers. The high-gloss package and the aluminium-look exterior mirrors accentuate the area around the windows. The body includes a high proportion of ultra-high-strength steels, making it very light, safe and rigid.
As is typical for an S model, the interior has black trim and exudes a sporty elegance. The power-adjustable sport seats come as standard in Alcantara leather with brushed aluminium inlays as standard. The instrument dials are grey and include a 3D-design S badge, the needles are white and the pedals and shift paddles have an aluminium-look finish. Additional visual highlights in the interior are the S gear lever knob, the S badges on the door sill trims, the start button and the specially-shaped steering wheel, the S welcome screen and the lighting package.
Luggage capacity in the SQ5 is 1,560 litres, making it the ideal car for sporty and active customers. It is also an unusually powerful towing vehicle, with a rated towing capacity of up to 2.4 metric tons.
The Audi S Q5 will be available with the following standard specification: 

  • 20-inch S-design alloy wheels
  • MMI 3G Navigation Plus
  • Audi connect on-line services (including Google Earth navigation and Wifi hotspot)
  • S-design flat-bottom steering wheel with enlarged gearshift paddles
  • Black headliner
  • Exhaust sound actuator
  • S-design interior trim
  • S-embossed front sport seats in alcantara/ leather
  • Twin exhaust tailpipes (two on each side)
  • S-design front and rear bumpers
  • S-design side sills
  • S-design front bumper and grille
  • S-badging

The new Audi S Q5 is now available in South Africa at the following price, inclusive of all taxes and the standard five-year/100 000km Audi Freeway Plan: 

  • Audi S Q5 TDI quattro tiptronic: R 794,500

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